3.1 Flashcards

1
Q

mission statements

A
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1
Q

corporate objectives

A
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2
Q

short termism

A
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3
Q

ansoff matrix

A
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4
Q

market penetration

A
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5
Q

product development

A
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6
Q

market development

A
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7
Q

diversification

A
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8
Q

Portfolio analysis

A
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9
Q

porters strategy

A
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10
Q

cost leadership strategy

A
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11
Q

differentiation strategy

A
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12
Q

segmentation strategy

A
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13
Q

comp advantage

A
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14
Q

choosing a strategy

A
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15
Q

strategy and tactics

A
16
Q

objectives hierarchy

A
17
Q

swot analysis

A
18
Q

swot analsyis adv and dis

A
18
Q

external influences

A
19
Q

changing comp environment

A
20
Q

market structures

A
21
Q

porters five forces

A
22
Q

rivalry within the market

A
23
Q

bargaining power of suppliers

A
24
Q

bargaining power of buyers

A
25
Q

threat of substitutes

A
26
Q

barriers to entry

A