3 paskaita Flashcards
1
Q
Frequency:
A
how many times an ad gets shown to a single user over time. Impressions/Reach
2
Q
Viewability/Attention
A
reports only impressions that can actually be viewed
3
Q
CPM
A
kiek kainuoja 1000 zmoniu pamatyt ads’a. Total ad spend/impessions x 1000
4
Q
Cost per click (CPC)
A
Costs/Clicks
5
Q
A
