2nd test Blackwell Gibbins Flashcards
percentage change equation
difference
————- X 100
original
market power definition
the abliity of a firm to influence or contorl the terms and contitions on which goods are brought and sold
markte dominance definiton
a mesure of market share compared to competitiors
barriers to entry
Examples of barriers to entry
the facto that could prevent a firm from entering and competitng in a market
Large start up costs mainly capital costs
having the marketing budget to break customer loyalty
the inability to gain economies of scale
the possibility that existing businesses will star a price war
legal restrictions such as patents
Low barriers/high barriers entry in market styles.
low barriers: monopolistic competition, competitive
High barriers: Oligopoly, monopoly
barriers to exit
Examples Barriers to exit
the factors that could prevent a firm from leaving a market even if it wanted to
the difficulty of selling capital
high redundancy costs
contracts with suppliers (company will face legal challenge if these are not honoured
leases with landlords
Merger
This is where two companies join together to form a new larger business
Acquisition
this is where control of another company is achieved by buying a majority of its shares
+ external growth
may gain new management with different skills
will result in an increase in market share (and market power/dominance)
may be able to meet customer needs more effectively with combination of resources
may experience economies of scale
- external growth
may suffer from diseconomies of scale due to size I.E. communication problems (business, shareholders)
may take on extra debt that the business could struggle to repay if the strategy isn’t successful
could result in redundancy
could result in higher prices
could result in a dominate business dictator terms and conditions
organic/internal growth definitnion
examples:
involves expansion from within a business
opening more stores - new and existing
launching new products - increased demographic
employing more workers - less shortages
increasing productive capacity
investing in new technology -speed of sales
launching existing products into new markets- more3 customers & innovation
+ organic growth
less risky than external growth - not as severe
could be finance by retained profits
its’s a sensible/steady way of growing a business
- organic growth
growth rate could be too slow to satisfy share holders
will be difficult to achieve if market is shrinking
hard to increase market share if the business is already a market leader
what is the CMA
Competition Markets Authority
they ‘work to promote (actively encourage) coemption ‘
CMA Investigate mergers which could restrict competition and block them i.e. Sainsburys and Asda
investigates where there may be abuses of dominant positions
brings criminal proceedings against individuals who commit the cartel offence
enforces legislation to tackle practices that make it difficult for consumers to exercise choice
what sanctions can CMA put in place
The business(es) involved can be finned up to 10% of their global turnover
Customer and competitive of firm(s) involved can be sued for damages as a result of being affected by ant-competitive behaviour
individuals can be disqualified form being a company directly
how does CMA’s sanctions benefit the consumers
results in more choice ,better value for customers ,more business competition within a given market ,better terms for suppliers ,less abuse of dominant positions
what is the economy
the total value of output produced in a economy per year
adding up the value of all goods and services produces in a year
what happens when the gdp goes up
what happens when the gdp goes down
GDP goes up - economy is growing/expanding
more wealth -house prices goes up
more jobs
GDP goes down- The economy is shrinking
job cuts
fall in house prices
growing at a slower/faster rate
shrinking at a slower/faster rate
‘purchasing power’ ‘standard of living’
what is the limitation of GDP
can only see What’s ahead cant see what in the future
‘rear view mirror.’
government strategies to encourage economic growth
encourage investment in physical capital by offering subsides or lowering taxation
improve infrastructure- better transport like roads and trains and air ports increase the speed which raw materials and finished products can be delivered and help employees get to work
invest in education to improve human capital
inflation definition
persistent general tendency of prices in the economy to rise.
how to measurer inflation
customer price index CPX - a measure that examines the weighted average price of a basket of consumer
what causes inflation
high demand
shortage of supply
rapid demand - extra staff / overtime / raw materials increasing prices to cover costs
price rise cycle
high inflation makes UK exports un-competitive why
identical products higher inflation price of exports rise unattractive to consumers abroad
high inflation can reduce multinational investment why
multinationals look to produce in a the cheapest possible location they choose a country with the lowest rates of inflation not where price of labour and raw materials is rising sharply - this would make their products un-competitive
high inflation creates uncertainty around profits
managers dislike uncertainty about the return on their investments if you invest 500,000 in a country with high inflation in 2-3 years how much is this really worth, low inflation allows manager & businesses to estimate their investments with some degree of accuracy
Exchange Rate definition
the value of one currency in terms of another
What is a strengthening and weakening pound mean
If the pound increases in value it is strengthening
£ 1.00 = $ 1.50
if the pound decreases in value it is weakening
£ 1.00 = $ 1.10
what is a import
sale leads to money going OUT of the UK
what is a export
sale leads to money going IN TO the UK
Pound is strong
SPICED
Pound is weak
WPIDEC
Strong Pound Imports Cheap Exports Dear - (expensive)
Weak Pound Imports Dear - (expensive) Exports Cheap
Does the Bank of England set the Exchange rate
No. Supply and demand does