2.7. Market Structures Flashcards
Types of Market Structures
1) Perfect competition: many small firms, no market power, identical products.
2) Monopolistic competition: many small firms, some market power, similar products.
3) Oligopoly: small number of large firms, substantial market power, identical or differentiated products.
4) Monopoly: one large firm, complete market power, unique product.
Market Structures with Imperfect competition
all except perfect competition
Comparing Market Structures (BBINNP)
1) Number / size of firms
2) Barriers to entry / exit
3) Nature of Product
4) Behaviour of Firms
5) Influence over prices
6) Profits
Number / size of firms (Comparing Market Structures)
- Market concentration
- Concentration ratios
Barriers to entry / exit (Comparing Market Structures)
- Start-up / capital costs
- Sunk costs
- Economies of scale
- Legal barriers
- Branding
- Natural advantages
- Anti-competitive pricing
- Breaking contracts
- Cost of worker redundancy
Nature of Product (Comparing Market Structures)
- Homogeneous (identical)
- Differentiated / branded
- Unique
Behaviour of Firms (Comparing Market Structures)
- Independent
- Interdependent
Influence over prices (Comparing Market Structures)
- Price taker
- Price maker
Profits (Comparing Market Structures)
- Normal
- Abnormal
- Subnormal
Firm
the individual business
Industry
a group of firms selling similar / identical products.