2.2.1 The Characteristics of AD Flashcards
What is Aggregate demand
total planned expenditure on final g/s in an economy at a given price level
What is the equation for AD
AD=C+I+G+(X-M)
What are the components of AD
consumption, investment, government spending, net exports
What is consumption
spending on g/s
65% of UK’s GDP
What is investment
purchase of capital goods by firms to create other g/s
20% of UK’s GDP
What is gov spending
demand generated by gov spending
15-20% of UK’s GDP
what are net exports
exports minus imports, should balance to 0% but UK has net reduction
What does AD curve look like and why
Slopes down, as price falls the purchasing power of money increases so consumption increases (real balance effect)
What happens at low prices
low interest rates, currency depreciation, and increasing international competitiveness
What causes shifts in AD
Non price factors that impact the components of AD
E.g. taxation, confidence, interest rates, employment, credit, deficit, exchange rates, trade barriers, productivity ect