2: Understanding Service Strategy Flashcards
A service demonstrates value through what it enables ___
Customers to do
A service is valuable when the ___ is higher than the ___
Value achieved
Cost of purchasing the service
The value of a strategy is the level to which a ___ meet’s ____
service
customer’s expectations
The scope of the service strategy stage of the lifecycle covers defining a strategy to meet a ____ and defining a strategy for ___
Customer’s business outcomes
Managing those services
The objectives of the service strategy stage of the lifecycle include the ___ of the ___ and ___
Definition
Strategy
Governance control
The purpose of the service strategy stage lifecycle is to provide ___ to ___
strategy
the entire lifecycle
To understand the value of a service the IT service provider needs what 3 pieces of information?
- The services IT delivered
- What the service achieved
- What the services cost
Utility is ____ / “fit for ___”
What the service does
Purpose
What 3 areas make up a customer’s understanding of value
- The business outcomes achieved
- The customer’s preferences
- The customers perception of what was delivered
The starting point of a customer’s perception is the ___ and it is based on what the customer has ____
Reference value
Heard about the service
The ___ in a customer ‘s perception are the additional benefits
Positive difference
The ___ is what a customer could lose if they invested in a service
Negative difference
The final perception of the service is the ___ of value minus the ___
Customer’s perception
Negatives
The ___ is the customer’s perception to the overall value of the service.
This is measured by the customer in terms of the ability of the service to meet ___
Economic value
Requirements
Warranty is how ___ / “fit for ___”
A service is delivered
Use
Warranty provides assurance that a service will ___ and be ___
Meet agreed requirements
Reliable
Utility is the ___ of a service to meet a need
Functionality
A component of a PBA documentation that includes performance, security, availability, and privacy
Requirements
Define asset
Any resource or capability
A customer asset is ___ used by a customer to ___
Any resource or capability
Achieve a business outcome