1B business objectives Flashcards
Making a profit
Surplus remaining after total expenses are deducted from total revenue
increasing market share
is the proportion of the industry’s sales you control, it’s a sign of competitive advantage
improving efficiency
how well a business using their resources to achieve objectives
If you waste resources it will increase costs across the whole business
Efficiency and productivity
how well a business using their resources to achieve objectives
while productivity is the ratio of outputs produced compared to the inputs required ( a measurement)
Basic business objectives
To make a profit
to improve efficiency
to increase market share
to fulfill a market need
to meet shareholder expectations
to improve efficiency
Improving effectiveness
the degree to which a business has achieved there objectives e.g a certain profit margin
fulfilling market needs
to meet the demands of the customers
if you don’t meet these needs you can lose customers and profits
Market needs can change based on trends
Fulfilling a social need
producing service or goods for the purpose of making society/world a better place
e.g Westpac bank and their rescue helicopter program, makes westac look better
Meeting shareholder expectations
shareholders looking for a return on the business they invested into.
How can shareholder expectations be met?
through receiving a return on your their investment
voting rights within the company
capital gains (selling your shares for more)