1.5) Male representations of gender

Question 1

What is the concept connell argues?

Answer 1

Hegemonic masculinity

Question 2

Explain the term masculine myth

Answer 2

argues variety of films and video games give the impression ofa real man is based on physicality and violence → but is a myth as majority of men to don meet this ‘hegemonic masculinity
’

Question 3

What did the 1999 report of 10-17 perceptions of men in the media find

Answer 3

1999 research asking boys about age 10-17 about their perceptions of male characters in shows,music,TV,Movies
Results found that
* Male were violent
* Men leaders and problem solvers
* Males funny and confident
* Rarely cry or show vulnerability
⅓ had never seen a man doing domestic chores on TV → support the traditional images of masculinity

Question 4

What concept does MacNamara argue?

Answer 4

Metrosexual male

Question 5

Mac Namara study

Answer 5

analysed a wide variety of media and claimed they fail to represent males lives

• 80% representations were negative seeing them as violent and aggressors
• Other 20% focussed on men in touch with feminine side and expressed this through appearance (metrosexual male) but overall concluded that men were demonised by media

Question 6

what does Edwards argue - can be used as a evaluation of Metrosexual male point

Answer 6

Edwards- critiques this arguin this was simply a capitalist product of ads so they can sell more products →intention for making a Profit

Question 7

What does gauntlett argue about male representation within the media

Answer 7

argues that men’s media FHM and Men’s health transmit caring, generous and good humour
But acknowledges convectional macho strong male that circulates

• So there are signs that media representations are moving away for the stereotypical traditional but rather to embrace new forms of masculinity such as emotional vulnerability → the hegemonic male still dominates though

Question 8

What term does rutherford argue?

Answer 8

Retributive masculinity

Question 9

What is meant by rebutive masculinity?

Answer 9

an attempts to reclaim traditional authority by celebrating traditionally male concerns e.g Andrew Tate on social media that spreads the retributive idea

Question 10

what does Whannels argue?

Answer 10

(Whannels) more fluid identity such as david beckham (metrosexual new man) sells products fusion of both aggressive footballer but also a family man → dual identity.