1.5 internal and external economies and diseconomies of scale Flashcards

1
Q

economies of scale

A

situation where the unit (average) cost of production decreases as the level of output increases

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2
Q

unit cost formula

A

unit cost= total production cost in a period/ units made

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3
Q

total cost formula

A

total cost= fixed cost + (unit period x variable cost per unit)

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4
Q

average cost formula

A

average cost= total cost/ unit made

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5
Q

total revenue formula

A

Total revenue=units sold x price per unit

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6
Q

profit formula

A

total revenue- total cost

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7
Q

external economies of scale

A

Cost saving benefits of large businesses in a region or industry that are not under the control of the business

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8
Q

examples of external economies of scale

A
  • inovation: more significant for society
  • infastructure- good transportation= increase productivity
  • specialisation: companies focus on a particular industry
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9
Q

fixed cost

A

expenses

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10
Q

variable cost

A

specific costs

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11
Q

internal economies of scale

A

are cost reductions that can be achieved inside the company when it expands its output.

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12
Q

internal economies of scale examples

A

They may occur in different ways:
- Purchasing- when a business buys inputs at a lower cost by purchsing larger amounts
- Managerial- when cost of hiring a manager is spread over a larger output or when buinesses are able to hire specialists who are more efficient at completing their work
- Techical- when a large company is able to invest in equipment that makes the business more efficient
- Marketing- cost of markering capampaight in lower
- financial- taking loan

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13
Q

diseconomies of scale

A

The increase in the per-unit production cost as a business grows.

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13
Q

internal diseconomies of scale

A

an increase in average unit cost, usually explained by the difficulty of managing internally large operations.

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14
Q

examples of internal diseconomies of scale

A

managerial issues- difficult to efficiently run a enterprise if it gets too big. lack of coordination, cooperation and efficiency
increase size in workforce- hard to control many people- more managers= more wages
commnication= grow= more complex communication difficult

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15
Q

external diseconomies of scale

A

the increased unit cost of production for a business due to the expansion of the industry in which the business operates

16
Q

advantages of growing a business

A
  • Economies of sale to reduce costs
    • New customers and markets reached
    • Influence prices products and services
    • Take more risk and have more stability
      Attract talented employees
17
Q

examples of external diseconomies of scale

A

limited natural resources: increase deman for resources means they become more expensive
limited infastructure: for use of area menas traffic and slow deliveries
increased regulation: when indjustry expands government imposesmore laws and regulations
pollution- climate change droughts

18
Q

disavantages of growing a business

A

Disadvantages of growing a business
* Cash flow- might need to tak emany loans
* Unplanned growth may result in worse quality
* More loss of control due to more need to planning and organising
* if a business grows and it does not - recruit additional skilled workers, productivity and motivation of the current staff may fall and employees may decide to leave the business

19
Q

advantages of internal growth

A
  • Internal growth is less expensive
    • Less risky since no other party is envolved
    • Better control of the business
      Growth will respect the companies values
20
Q

disadvantages of internal growth

A
  • Internal growth is slower, takes long, only has resources of company
    • Cash flow problems- expensive
      Limited- if market is small, wont grow too much
21
Q

strategies for gwoing internally

A
  • Increasing production and gining market shares- selling mor
    • Selling to new places and markets
    • Selling new products
22
Q

types of external growth

A

merger- 2 companies join together to form a new combined comoany
aquisition- company a aquires an ownership interest in B. company A becomes parent company of company b and controls it
joint venture- a new enterprise undertaken jointly by two or more businesses which otherwise hold onto their distinct identities (c)
takeover- company purchases another company without permission of company
strategic allience- compannies work together to get to a objective

23
Q

advantages of external growth

A
  • faster than internal
  • potential for economies of scale
  • increase talent pool
  • competitor may be eliminated
24
Q

disadvantages of external growth

A
  • riskier that internal growth
  • hard to realise cost reduction
  • culture clash withing organisations
  • information and technology can be lost
25
Q

what stakholders are interested in size of organization

A
  • Customers want well known brands for being reputable
    • Employees want to get higher salaries in larger businesses with greater career opportunities
    • Managers and directors want big business
    • Shareholders see size of business to organize financial return and measure size in relation to competitors- risk and rewards with investment
    • Government- measure the size of business in order to provide financial and professional assistance to small start-up business and ensure all businesses confirm to tax laws of the country
      Local communities want big businesses that will provide employment + environmental impacts of larger businesses.
26
Q

franchising

A

form of external growth where franchisee buys the right to the name and business model of franchisor

27
Q

advantages of franchising for franchisor

A
  • Franchising is a faster method of growth than using internal growth.
    • It is advantageous for the franchisor to use partner firms to purchase, own and run additional franchised outlets.
    • This means franchising can actually be cheaper than internal methods of growth for the franchisor.
    • Franchisees fund the growth of the franchise as they pay an upfront fee to purchase the franchise license.
    • In addition, the franchisor received royalties, usually calculated as a percentage of the franchisee’s sales revenues.
    • The franchisor benefits from selling the franchise agreement to someone who has been vetted and is more motivated to succeed than salaried managers employed to run a particular store, unit or outlet.
      The franchisor, in its pursuit of growth in other geographical locations, can also again from the franchisee’s local knowledge.
28
Q

disadvantages of franchising for the franchisor

A
  • The franchisor’s corporate image and brand reputation is at risk if a franchisee is negligent and/or incompetent.
    • Breaking the franchise agreement with such franchisees can be a both time consuming and costly.
    • Therefore, although not the owner of a franchised outlet, the franchisor still needs to ensure quality standards are met. This means the franchisor may need to closely monitor the operations of their franchisees; after all, their reputation and overall business model is at stake.
    • The franchisee, as the owner of the franchised unit, gets to keep the profits they generate. This would not be the case if the franchise chose to grow organically.
      The franchise method of growth is not applicable to all businesses as they lack the expertise, resource and brand awareness to attract buyers (franchisees).
29
Q

advantages of franchising for franchisee

A
  • The success rate of franchising is very high in most industries. Franchisees gain access to a tried and test business model.
    • In many cases, the franchisee benefits from the brand recognition and brand loyalty established by the franchisor.
    • Hence, there are opportunities for the franchisee to earn large profits.
    • Franchisees receive ongoing support and expert advice from the franchisor, such as upskilling training, market research findings, and legal advice.
    • This improves the chances of success for the franchisees.
      They gain from the purchasing economies of scale of the franchisor, rather than facing much higher costs (of inventory, for example) if operating as a sole trader of a much smaller, independent organization.
30
Q

disadvantages of franchising for the franchisee

A
  • Buying a franchise is usually very expensive. Even so, the process of applying for a franchise license is typically complex and time consuming. Even after paying for the start-up costs and running costs of the business, the franchisee must also pay a percentage of its sales revenues to the franchisor as royalty payments. This can cut a franchisee’s profit margins quite substantially.
    • The franchisee is constrained by the standards and practices set by the franchisor. The franchisee must follow the franchisor’s established business model, without scope for truly independent decision making or innovation.
      Like the franchisor, each individual franchisee is at risk of a damaged reputation if another franchisee of the business makes a serious blunder.
31
Q

forward vertigal integraton

A

the external growth method occurs hen one company buy another business that is close to the consumer in the chain production

32
Q

backward vertical integration

A

a method of external growth that involves a company buying another company that is further away from the consumer in the chain production

33
Q

lateral integration

A

an external growth methos that involves 2 or more firms in a merger acquisition, or takeover that have a similar operations but do not directly compete with each other.