1.3.1 Product Servige Design Flashcards
define design mix
design mix is how a firm combines three key designs element in order to fit the market gap
what are the three part of design mix
function aesthetic economic manufacture (cost)
what is meant by function in design mix
this is not relates to how well the product performs but also reliability, ergonomics, safety and usability
what is mean by aesthetics in design mix
how a product looks, tastes, feels and how senses respond to it. how stylish a product is
what is meant by economic manufacturer
finding a minimum price they can create a product while maintaining quality for the lowest price
what is competitive advantage?
when a product has a good balance of the three components of design mix and gain a advantage over there close competitors
what is ethical sourcing
is the process of sourcing that the products made are obtained through responsible and sustainable methods
or relates to workers being treated well and having safe working conditions
what is the link between designs and social trends
recently people have become more conscious of there choices which leads to a pressure on businesses to work and operate in a way that reaches social standards