12.4 Strategic Management Flashcards
According to Boston Consulting Group’s portfolio model for competitive analysis, the strategy for a strong cash cow should be
Hold
A hold strategy is used for strong cash cows. It is necessary if the business is to continue to generate large net cash inflows. Harvesting might impair a strong cash cow’s ability to generate long-term positive net cash inflows.
In the Boston Consulting Group (BCG) growth-share matrix, which strategic business units are strong competitors in high growth markets but usually have modest net cash flow?
Stars
A strong competitor in a high growth industry
Star
The most favorable condition for the attractiveness of an industry is
the existence of high entry barriers and low exit barriers.
According to the growth-share matrix approach developed by the Boston Consulting Group, a harvest strategy is most likely to be used for SBUs that are
Weak cash cows and possibly question marks and dogs
A typical life cycle progression for a successful firm within the Boston Consulting Group’s growth-share matrix is
Question mark, star, cash cow, dog