1.2.3 Income Elasticity of Demand Flashcards
Define income elasticity of demand
Measures the responsiveness of quantity demanded to a change in income
What is the formula for YED
%change in quantity demanded/ %change in income
What is the value for perfectly inelastic YED
0
What is the value for inelastic YED
<1
What is the value for unitary YED
1
What is the value for elastic YED
> 1
What is the value for perfectly elastic YED
Infinity
Define normal goods and give examples
As income increases, demand increases and visa versa
Eg clothes, mobile phones, cars, TV
What is the YED value for normal goods
Positive between 0 and +1
Define inferior goods, giving examples
As income rises, demand falls
Eg basic food products, value supermarket products, public transport
What is the YED value for inferior goods
<0
Define luxury goods, giving examples
Luxury goods will be very elastic in respect to income. A rise in income will lead to a more than proportionate increase in demand
Eg luxury holidays, designer clothing
Explain the sales benefit of YED to firms
Firms need to know how their sales are to be affected by changes in the income of the population eg during a recession vs boom
Explain the future demand benefit of YED to firms
Firms can estimate future demand for their goods/services once they know expectations on real income which can help with planning what products to produce
Explain the product range benefit of YED to firms
Important for businesses to have a diversified product range - luxury products with a high income elasticity see greater sales volatility over a business cycle than necessities where demand is less sensitive to changes in income