1.2 What is an international firm? Flashcards
1
Q
DOI
A
Degree of internationalization
How international is a company
2
Q
What is an international firm?
A
- involved in foreign activities to a substantial exten
- cross-border transactions on a regular basis
3
Q
What the the quantitative and qualitative approaches when looking at an international firm?
A
Quantiative absolute approach: - Stock variables - Flow variables Quantitative relative approach: - Foreign ratio - Internationalization profile Qualitative approach: - Perlutters model Bertlett/Ghoshals
4
Q
What is a stock variable
A
- quantitative absolute approach
- Ex number of countries, foreign subsidaries, employers abroad etc
- Fixed date measurement
- Makes more sence in relation to something (ratio)
5
Q
Flow variables
A
- quantitative absolute approach
- Ex. profit abroad, salaries abroad, production etc
- Reporting period
- Makes more sence in relation to something (ratio)
6
Q
International profile
A
- Ratio of internationalization
- Ex employees, salse etc
- Percentage of FTO ration (foreign employees/totoal employees)
7
Q
FTO ratio
A
- Foreign to total ratio
- The ratio can be different for different things such as sales, employees
- Comparing internationality with FTO ratio can be hard since companies can have different ratios for different units
8
Q
The 4 different archetypes of Perlmutters model
A
- Ethnocentric
- Polycentric
- Regiocentric
- Geocentric
9
Q
Ethnocentric orientation
A
- „This works at home; therefore, it must work in your country
- HQ power over subsidaries (makes decision)
- Management techniqes transfered to subsidiaries
- Manager expatriation (manager from HQ)
10
Q
Polycentric orientation
A
- We want to be a good local firm with host country orientation
- Ok with cultural differnces between subsidaries
- decentralized decision
- Local senior mangers
11
Q
Geocentric orientation
A
- „world oriented orientation“: the firm is seen as a worldwide unit
- Subsidiary equal rights and worldwide network
- joint decision making (lots of communication)
- subsidiaries can have specializations
- Managers are worldwide best people
12
Q
Regiocentric orientation
A
- Polycentric and geocentric orientation
- Ex. Europa as one homogenous area
- Build regional blocks with regional HQ
- Groups of regions instead of local markets
13
Q
What is integration
A
- Integration of several subsidiaries
- coordinating subsidiaries regarding management systems, technologies, strategies and production
14
Q
What is responsiveness
A
- Differnet products in different countries
- Different prices
- Different designs
15
Q
Draw the Bartlett/Ghoshal I/R model
A
- Y axel : forces for global integration
- X-axel : Forces for local differentiation
- International organization, multinational organization, global, transnational