1.2 Business key terms (part 2) Flashcards
elasticity
a measure of how much buyers and sellers respond to changes in market conditions
price elasticity of demand (PED)
the responsiveness of demand to a change in price
calculated by:
(% change in quantity demand / % change in price) x 100
price inelastic demand
% change in price is greater than % change in demand
PED= < 1
price elastic demand
% change is in demand is greater than % change in price
PED= >1
discretionary expenditure
non-essential spending or spending that is not automatic
basically a business can get by without it
income elasticity of demand (YED)
the responsiveness of demand to a change in income
calculated by:
(% change in demand / % change in income) x 100
income inelastic demand
% change in demand is less than % change in income
YED= >0 (positive)
income elastic demand
% change in demand is greater than % change in income
YED= <0 (negative)