1.13 The role of business enterprise Flashcards
The role of entrepreneurship
*An entrepreneur: organises resources, makes
business decisions, takes risks
The role of business enterprise and the purpose of
business activity:
*To produce goods or services
*To meet customer needs
*To add value: convenience, branding, quality,
design, unique selling points
Land
somewhere to produce the goods e.g. a farm
labour
people to work in the business e.g. farm
workers
capital
money to get the business started
enterprise
This is the drive or motivation from the
owners to start a business
An entrepreneur – organises
resources
Enterprise is about
taking risks, being
creative and innovative
and using your initiative
Risk taking
Setting up a
business is risky, money has
to be paid out in advance to
buy materials, equipment
and wages