1 Flashcards
2 forms of early tourism
• trading
invention of money, wheel, and writing
• travel for religious reasons
form of pilgrimages to worship such as Chaucer’s tale of pilgrimages of Canterbury
spa is derived from
walloon word “espa” meaning “fountain”
Tourism is
derived from Hebrew word ‘torah’ - studying, learning, searching
• Tourism can trace its ancestry in the
Old Testament. Noah with his Ark must have been the first large-scale operator
Invention of money, writing and wheel by Sumerians
facilitated travel and exchange of goods.
tourism term
used in 19th century
Commercial restaurants
provide food and beverage services
Food services
offered in taverns, bars, kiosks, vending machines, supermarkets, food stalls, food carts, and food trucks.
- Food service establishments - found in theme parks, in schools and colleges, in hospitals and homes for senior citizens, in prisons and halfway houses, and in shelters for the homeless.
The Lodging Component
• Provides overnight or even long-term services to guests.
- Accommodates several customer preferences from budget motels to luxury hotels and expensive resorts
Tourism is defined as
sum of the phenomena and relationships arising from the travel
“Tourism may be defined in terms of
particular activities selected by choice and undertaken outside the home environment.”
Hospitality
derived from the Latin word hospitare, which means “to receive as a guest.
- host who receives, welcomes, and caters to the needs of people who are temporarily away from their homes.
Classes of visitors:
- Tourists
- Excursionist
Classes of visitors:
- Tourists
- Excursionist
Four Basic Elements Of Travel away from home.
Tourists - who make at least one overnight stay
Excursionists - who do not stay overnight
Purposes Of Travel
• Gaining new experiences: explore different cultures, try new activities, and create lasting memories
• Broadening horizons: opportunity to learn about the world, its history, and its people
• Self-discovery: offer a refreshing perspective and help you discover more about yourself
• Improving well-being: reducing the risk of heart attacks and anxiety
The Nature of a Tour
• Independent and Package tour
What is a Tourist Product?
combination of goods and services demanded by a tourist
• These include natural, cultural and manmade attractions and facilities such as hotels, transport and ancillary services.
Identify the characteristics of a tourist product.
• Intangibility
Inseperability
Perishability
Heterogeneity
Essentially of Users Presence
Complexity in Marketing
• Absence of Ownership