Zoella Flashcards

1
Q

When did Zoella start her blog and yt channel

A

2009

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2
Q

Media language on website

A

Lots of images-Aesthetic
Connotations of girly
Easy access to social media links

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3
Q

Media language on website

A

Lots of images-Aesthetic
Connotations of girly
Easy access to social media links

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4
Q

Amateur Aesthetic

A

Things such as video cuts. Leaving in bloopers etcetx

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5
Q

Best Friend Characterisation

A

Appearing kind and caring. Acting like speaking to a friend

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6
Q

Confessional Narrative

A

Telling the audience a secret or confessing something to seem more relatable

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7
Q

Breaking 4th wall

A

Being direct with the audience

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8
Q

Stuart Hall representation

A
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9
Q

Who Helped regulate youtube

A

Ofcom and ISPs to ensure they developed parental control

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10
Q

Problem With regulating the internet

A

Its impossible to regulate everything

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11
Q

Zoella Audiences

A

12-15yr old girls

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12
Q

Clay Shirky end of audiences

A

Making videos such as Q&As engage the audiences

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13
Q

Bad Things of Zoella

A

Overpriced merch
How we percieve girls should look. dress certain way look certain way etc etc

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14
Q

Identity Theory Gauntlett

A

People gain a sense of identity through watching videos

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15
Q

Regulation theory. Livingstone and Lunt

A

Zoella is expected to self regulate

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