WRITTEN DISCOURSE

Question 1

Anaphoric Reference

Answer 1

Making references back to something already identified in a text (often uses pronouns - The woman stood by the door, she could see).

Question 2

Cataphoric Reference

Answer 2

Making reference forward to something as yet unidentified (It was warm, it was living, it was a rabbit).

Question 3

Intertextuality

Answer 3

When lexical fields from one topic area (e.g. science) are used in a text about something else (e.g. the selling of beauty products).

Question 4

Graphology

Answer 4

Exploring language as a semiotic system creating meaning through textual design, signs and images.

Question 5

Semiotics

Answer 5

The study of signs, signals and images.
Signs can be iconic and symbolic.

Question 6

Iconic Signs (Semiotics)

Answer 6

Meaning a direct picture of the thing it represents.

Question 7

Symbolic Signs (Semiotics)

Answer 7

Can draw connotations or associations. Defined by cultural conventions. Not an actual thing but rather something that symbolizes something e.g. road signs.