Wk4:Ch2: Entrepreneurial Strategy Flashcards
1
Q
What is the difference between administrative and entrepreneurial approaches to strategy?
A
- Entrepreneurial Organisation: All about exploiting opportunities
- Look for new opportunities, pursuing and experimenting with them and moving on to others if they are not profitable
- Tries to grow rapidly
- Rewards individuals based on creating value
- Administrative organisation
- Focuses on controlling resources efficiently
- Rewarded for managing teams/resources effectively
- Typically very hierarchical, safe, slow, steady
- No incentives to look for new opportunities
2
Q
What are the 3 frameworks to diagnose an organisation?
A
- Core competencies
- Dynamic capabilities
- Blue ocean strategy
3
Q
What are core competencies and how do you test for them?
A
- Possessed by companies that constantly find ways to create and maintain competitive advantages
- A complex bundle of company skills and technologies that are interlinked
- Spread throughout the organisation
- Built-up slowly over time and difficult to copy
- Never dependent on just one individual or technology
- 3 ways to test for core competencies:
- Deliver customer value (customers see product/service as a fundamental benefit)
- Competitive differentiation (Company delivers superior performance/quality in their product)
- Extendibility (how well positioned are their core competencies to cover future possible scenarios and market trends)
4
Q
What are dynamic capabilities?
A
- Organisation’s ability to integrate, build and reconfigure itself
- address and shape rapidly changing business environments
- Dynamic capabilities don’t require long period of time to accurately measure
5
Q
How does a firm develop it’s dynamic capabilties?
A
- Sensing (Assessment of macro/market environment, opportunties & consumer needs)
- Seizing (Reacting to market needs, building innovative business models, getting access to capital & resources)
- Transforming (Renew company processes, maintain relevance to customers, constantly streamline, improve & alter business practices)
6
Q
Paradigm change through ERRC framework?
A
- Eliminate (What can be removed from business, unnecessary operations/products)
- Reduce (What can be reduced, e.g: expenses)
- Raise (What can be improved?)
- Create (Can new things can be created/done)