Wining customers

Question 1

Characteristics of operations

Answer 1

• Volume of output
• Variety of products sold
• Variation in demand
• Variability

Question 2

Characteristic of Operations what it means for some businesses? i.e. ‘high’… ‘low’

Answer 2

Low Volume = Specialisation High Unit Cost

High Volume = Repetition low unit cost

Low Variety = Standardisation low unit cost

High Variety = No standardisation High Unit cost

Low Variation = Predictability Low unit Cost

High Variation = Flexible processes, High Unit cost

Low variability = Standard Low unit cost

Question 3

Servuction System

Answer 3

Relationships between customers, info and physical asset.

Question 4

What is an Order Winner and give example

Answer 4

Order Winners are winning attributes that lead to a customer buying the product e.g. Speed

Question 5

What is an Order Qualifier and give example

Answer 5

The necessary attributes a product must possess for it to be entered into competition.
e.g. Quality