Wiki Vocab (1-31) Flashcards

0
Q

How does analytics work?

A

Involves the measurement, collection, analysis and reporting of internet data for the purpose of understanding and optimizing a website to attract increased traffic to the site.

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1
Q

Analytics

A

The study of the impact of a website on its users.

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2
Q

Apps

A

Apps or app is short for application, a program that runs inside another service. Can also refer to a program or tool that can be used within a website.

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3
Q

How are Apps built?

A

Apps generally are built using software toolkits provided by the underlying service, whether it is iPhone or Facebook.

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4
Q

ARPANET

A

The internet began in 1969 as a Department of Defense experiment called ar-pa-nette- ARPANET (Advanced Research Projects Agency). It was originally used by researchers at a small number of academic institutions to communicate with each other and with government agencies.

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5
Q

How did Arpanet grow?

A

By the 1980’s some universities had developed their own networks that connected to ARPANET. They used a variety of computers, from DOS based computers to Windows and Macintosh machines. ARPANET became a set of protocols that held these varied networks together and allowed them to communicate with one another.

Over the years, there was an increase in government networks, other countries developed networks and joined ARPANET, and it developed into a huge network of networks.

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6
Q

Why was the internet ignored for so long?

A

For some years, the Internet was ignored and unused by most people and businesses partly because in order to use it, you had to know particular programming commands. here were no graphical user interfaces (GUIs), such as browsers which is what we use to browse the internet.

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7
Q

Sir Tim Berners-Lee

A

What is considered the first page on the Web was created by Tim Berners Lee, a British computer scientist, in 1991. Berners-Lee is also credited with creating the world wide web and with inventing the term “world wide web”.

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8
Q

What was on the first Web page?

A

The page he created provided an explanation of what the World Wide Web was, and how one could use a browser and set up a web server

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9
Q

How did he put the world wide web together?

A

He says the parts that make up what we know as the Web already existed in some form. His contribution was to take these items and put them together. As he was thinking about it, he described being able to link and access information through “ a web of nodes in which the user can browse at will”.

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10
Q

Blog

A

One of the first widespread web-native publishing formats, generally characterized by reverse chronological ordering, rapid response, linking, and robust commenting. While originally perceived to be light on reporting and heavy on commentary, a number of blogs are now thoroughly reported, and legacy media organizations have also launched various blogs. Originally short for “web log,” blog is now an accepted word in Scrabble.

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11
Q

Branding

A

Branding is more than just your logo or the look and feel of your website. Branding is your personal or your company’s essence. It is how people imagine, picture, and respond to that essence.
When people visit your blog or web site, what do they feel: Comfort? Peace of mind? Anger? Happiness? Hunger? Joy? How do they respond to the essence of who you are, how you present yourself, the stories you tell.

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12
Q

Marketting guru Seth Godin’s definition of branding is. ..?

A

“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay a premium, make a selection or spread the word, then no brand value exists for that consumer.

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13
Q

Browser

A

A browser is a computer software program that uses a graphical user interface or GUI. The browser locates and displays web-site resources such as web-pages, graphics, video and sound files. It is software that you know as Internet Explorer, Safari or Firefox and it does three important things:

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14
Q

What is a GUI?

A

The GUI lets people easily browse the web, search for content and then be able to view, read, and interact with that content, all without knowing the underlying codes and protocols that make the internet and world wide web possible.

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15
Q

The steps for Browswer:

A
  1. It searches and finds information. 2. It retrieves information and brings it back to you. 3. It renders the information for display on your computer. When a browser retrieves a Web page and brings it back to you, it makes a copy of the various pieces that make up that particular Web page and stores those files on your computer. This is called the cache.
16
Q

Cloud Computing

A

An increasingly popular computing model in which information and software are provided on demand from over the Internet rather than staying on local computers

17
Q

Why is cloud computing appealing?

A

Cloud computing is appealing because companies can reduce the amount they spend on their own computer servers and software but can also quickly and easily expand as the company grows.

18
Q

Examples of cloud computing

A

Examples of cloud computing applications include Google Docs and Yahoo Mail. Amazon offers two cloud computing services: EC2, which many start-ups now use as a cheap way to launch their products, and S3, an online storage system many companies use for cheap storage.

19
Q

Why does a computer need storage?

A

\The computer needs storage to house computer applications (programs), and a place to store your output data, whether in text form, as media, as video, etc. Historically computer storage has existed on hard drives which are attached to the computer. More recently, both computer applications and storage exist in the “cloud”.

20
Q

Content management system

A

A content management system (CMS) is a system used to manage the content of a Web site. A CMS allows users to use a template or a set of templates as well as wizards and other tools to create or modify Web content. An example is WordPress.com which provides templates (themes) that you use to create your website. The system then displays the content on the Web.

21
Q

Learning Management System

A

A Learning Management System or LMS is similar to a CMS, but includes additional tools to allow teachers to create tests, enter grades and create learning materials. An LMS (such as TRACS) has additional layers of security to keep student data private.

22
Q

Creative Commons

A

A flexible set of copyright licenses that allow content creators to specify which rights they reserve and which they waive regarding their work that is supposed to codify collaborative spirit of the Internet.

23
Q

How many Creative Commons are there?

A

There are six main Creative Commons licenses based on four conditions that creators can choose to apply: Attribution, Share Alike, Non-Commercial, and No Derivative Works.

24
Q

What is the least restrictive Creative Commons license?

A

The least restrictive of the licenses is Attribution, which grants anyone, from an individual to a large company, the right to distribute, display, or otherwise make use of the work so long as the creator is credited.

25
Q

What is the most restrictive Creative Commons license?

A

The most restrictive is Attribution Non-Commercial No Derivatives, which grants only redistribution.

26
Q

CrowdSourced

A

The term “crowdsourcing” was coined in 2006 and can apply to a wide range of activities.

At it’s core, it is when you get services, ideas, content or money through contributions from a large group of people and more specifically from an online community of people.

It could also be a search by members of the public for a criminal or for a missing person;

27
Q

Examples of “crowdsourcing”

A

Some examples of crowdsourcing aside from how it works in journalism, can be crowdfunding with entities like Kickstarter or Indiegogo to raise money for a film, or by a recording artist, or writer, or someone with an idea for some new product or service.Another example of crowd sourcing is Wikipedia, the online encyclopedia, that allows anyone with a computer to add and edit information. Briggs notes that the online version of Encyclopaedia Britannica cannot keep up with Wikipedia in terms of updating articles and information.

Also: the program America’s Most Wanted, or news reports asking for people to be on the lookout for a missing child, or sometimes a missing elderly person who has wandered off.

28
Q

CSS

A

CSS (Cascading Style Sheet) is a coding language used on the Web along with HTML and consists of instructions used to describe the look and formatting for HTML documents which are displayed on the web.

29
Q

What is the purpose of cascading Style Sheet?

A

The purpose of CSS is to tell the browser to display the page using particular layouts designs, colors, types of fonts, spacing of elements and so on.

30
Q

When was CSS introduced?

A

CSS was first introduced by the World Wide Web Consortium in the late 1990s, and helpx eliminate the clumsy and often repetitive markup in the original HTML syntax.