Whos And Whats

Question 1

Dr Edwards Jenner

Answer 1

Father of immunology

First to create and test vaccinations

Question 2

Fritz haver and Norman bourlag

Answer 2

Green revolution

Created Synthetic fertiliser and hybrid agricultural crops

Question 3

William of Occam

Answer 3

Parsimony

Question 4

Sigmund Freud

Answer 4

Psychodynamic Perspective

• Actions determined by thoughts, wishes, feelings.
• unconscious / subconscious

Methods

• in depth observations
• case studies
• experimental (recent years)

Question 5

B F Skinner

Answer 5

Behaviourist

Nurture
Environmental stimuli controls behaviour

Humans are like machines,minds a black box

• experimentation
• replication of tests
• observations, Empirical
• must conduct tests in a way people can replicate and test

Question 6

Abraham Maslow

Carl Rogers

Answer 6

Humanistic perspective

Humans are inherently good and and motivated to reach their full potential - self actualisation

Focuses on psychology processes that are uniquely human ie thought, feelings, wishes

• person centred therapy
• emphasis on role of consciousness
• collecting data about thoughts, motives and actions

Question 7

Cognitive perspective

Answer 7

Thinking is information processing
Mind is capable of reasoning and producing knowledge
Metaphor is mind like a computer

• experimental methods
• aim is to infer mental processes
• focus on how people perceive, retrieve and process information

Question 8

Charles Darwin

Answer 8

Behaviours and human brain evolved through natural selection in the service of survival
Behaviours and human attributes have a function and are adaptive

• deduction through observations using logical arguments
• experimental methods