Week 6 - What is the Purpose of a Feasibility Study? Flashcards
It is a detailed examination of whether or not a proposed business venture is likely to be successful
Feasibility Study
is an important first step in starting a new business.
Feasibility Study
aims to provide information that will help business owners make informed decisions about their new venture.
Feasibility Study
The feasibility study will answer important questions about the proposed business, including:
- o What is the target market for this business?
- o Who are the competitors?
- What are the costs associated with starting and running this business?
- What are the potential risks and rewards associated with this venture?
- How much revenue can this business generate?
- What are the estimated profits and losses for this business?
- What is the potential for growth in this industry?
How Do You Write a Feasibility Study?
- Outline your target market and how you plan to reach them.
- Discuss your product or service in detail and explain why it is unique and needed.
- Outline your financial projections and explain how you plan to make a profit.
Seven (7) Steps to Do a Feasibility Study
- Conduct a Preliminary Analysis
- Prepare a Projected Income Statement
- Conduct a Market Survey, or Perform Market Research
- Plan Business Organization and Operations
- Prepare an Opening Day Balance Sheet
- Review and Analyze All Data
- Make a Go/No-Go Decision
is necessary to determine whether a full feasibility study is warranted.
A preliminary investigation
During this stage, key information will be gathered to assess the project’s potential and make a preliminary decision about its feasibility.
Conduct a Preliminary Analysis
This should include a review of relevant documents, interviews with key personnel, and surveys of potential customers or users.
Conduct a Preliminary Analysis
To do a feasibility study, you must create a
projected income statement
will show how much money your business is expected to make in the coming year
Your projected income statement
It will include both your estimated revenue and your estimated expenses.
projected income statement
this document will be essential in helping you make informed decisions about your business.
projected income statement
is an important step in any feasibility study
Conducting market research
There are a variety of ways to conduct market research.
One popular method is to conduct a survey. You can survey potential customers directly or use data from secondary sources such as surveys conducted by other organizations. You can also use focus groups or interviews to get feedback from potential customers.