Week 5 Flashcards
Understanding markets
Why do shifts in demand happen?
Uncontrollable factors - affects demand and is out of company control e.g weather, interest rates
Controllable factors - affects demand but can be controlled by company e.g advertising, product quality
Supply curves definition
graphical representations of the relationship between the price of a good or service and the quantity of that good or service that producers are willing and able to supply in a given time period.
Why do supply curves slope upwards?
Law of Supply, which states that as the price of a good increases, the quantity supplied by producers also increases, and as the price decreases, the quantity supplied decreases.
Market equilibrium definition
The price at which quantity supplied equals quantity demanded
Market clearing price
also known as the equilibrium price, is the price at which the quantity of a good or service supplied equals the quantity demanded. At this price, there is no surplus or shortage in the market
Price taker definition
firm or individual that cannot influence the market price of a good or service and must accept the price determined by supply and demand in the market
Price setter
a firm or individual that has the ability to influence or set the price of a good or service in the market