Week 4 Flashcards
what is the most fundamental assumption underlying qualitative research?
that reality is something socially constructed on an individual basis
what are common misconceptions about qualitative research findings?
they are preliminary to quantitative studies, cannot stand alone, and lack generalizability
compare and contrast qual and quant research
quant - deductive, breakdown phenomena; fixed process, single reality
qual - inductive; building upon phenomena; multiple realities; overlapping process
correlation study
looks at relationship between 2 variables or a variable and an outcome; no causality
phenomenological research
focuses on lived experiences of humans
grounded theory research
seeks to understand key social psychological processes
ethnographic research
focuses on patterns and life ways of a cultural group; goal is to understand the research participants’ views of their world, or the emic view
what are types of qual data collection techniques?
focus group interviews, life histories, critical incident interviews, think-aloud method, diaries and journals
paradigm
set of practices and beliefs
coding
process of breaking down and labeling chunks of text or large amounts of data
data reduction
organizing large amounts of data, usually in the form of words, so that it is broken down (or reduced) and labeled (or coded)
theme
ideas or concepts that are implicit in the data and are recurrent throughout data; abstractions that reflect phrases, words, or ideas that appear repeatedly as a research analyzes what people what have said about a particular experience, feeling, or situation
data saturation
point at which info collected becomes repetitive and redundant of info already collected
study design
description of how the qualitative researcher plans to go about answering the research questions; must be congruent with the philosophical beliefs
sample
the group of people that the researcher will interview or observe to answer the research questions; usually purposeful in qualitative