Week 3 Flashcards
Elements of culture
Language
religion
values and attitudes
education
social organization
technology and material culture
law and politics
aesthetics
parts of material culture
technology
economics
parts of social institutions
family
education
political structures
the media
part of human and the universe
belief systems
parts of aesthetics
graphic and plastic arts
folklore
music, drama and dance
Types of cultural knowledge
Factual knowledge
interpretive knowledge
Straightforward fact about culture
Factual knowledge
The ability to understand and to appreciate fully the nuances of different cultural traits and patterns
Interpretive knowledge
It is a responsible effort to learn from others culture always in the quest for better solutions to a society’s particular problem
Cultural borrowing
It involves marketing products similar to one’s already in the market in a manner as congruent as possible with existing cultural norms thereby minimizing resistance
Cultural congruence
Being attuned to the nuances of culture so that a new culture can be viewed objectively evaluated and appreciated
Cultural sensitivity
Are the core principles and ideals upon which an entire community exist
Cultural values
Four dimensions in cultural values
Individualism index
power distance index
uncertainty avoidance index
masculinity or feminity index
It refers to the preference of behavior that promotes one self-interest
Individualism index
It focuses on self orientation
Individualism index