Week 2 Flashcards
It is a particular form of visual practice; is both an active and A creative process
Reading
We draw on our general and specific knowledge, tastes, habits, and personal context.
Reading the Visual
It is the concentration on the interface between images and viewer rather than on artists and works
Visual Culture
It is the production of social media, especially digital media
Spectatorship
It is the considered beautiful or appealing
Visual Matter
It is an analytic approach and a research methodology that examines the use what we called sign in society
Semiotics
It is a basic unit of communication. It is just something that has some meaning for someone means something and not one thing
Sign
The name of group of signs, a collection of signs organized in a particular way to make meaning.
Text
This means the environment in which a text occurs and communication takes place
Context
What are the six essential term
Reading
Reading the visual
Visual Culture
Spectatorship
Visual Matter
Semiotics