WEBSTEAM QUIZ Flashcards
What is calculated for each station by multiplying the Station market share by the total number of production recruiters assigned?
RAF
MARKET SHARE
RECRUITER SHARE
PROPENSITY TO ENLIST
RECRUITER ASSIGNMENT FACTOR
Which of the following is NOT a way to evaluate Universities using OSTEMM? *
Feeds into ORAMPS, by Identifying schools that should be listed in ORAMPS
Visit planning: contains data on institutions, program types, accreditation, and number of graduates from a particular program
Aids in prioritizing time by identifying institutions with larger target population
None of the Above
NONE OF THE ABOVE
Mark all that Apply: Which of the following will be updated and maintained in WEBSTEAM? *
All service contracts (Gross) and all service accession data (ASAD) obtained from the Defense Manpower Data Center
Navy new contract data (NET) obtained from PRIDE.
Zip code demographic census data purchased commercially.
Recruiting facility data from recruiting facilities management information system (RFMIS).
Recruiting personnel data from the NAVCRUITCOM personnel status report (PSR).
High school and college/university data obtained both commercially and from USMEPCOM.
ASVAB student testing program data obtained from USMEPCOM.
Advertising LEADS data for local and national advertising obtained via national advertising leads tracking system (NALTS).
All service contracts (Gross) and all service accession data (ASAD) obtained from the Defense Manpower Data Center
Navy new contract data (NET) obtained from PRIDE.
Zip code demographic census data purchased commercially.
Recruiting facility data from recruiting facilities management information system (RFMIS).
Recruiting personnel data from the NAVCRUITCOM personnel status report (PSR).
High school and college/university data obtained both commercially and from USMEPCOM.
ASVAB student testing program data obtained from USMEPCOM.
Advertising LEADS data for local and national advertising obtained via national advertising leads tracking system (NALTS)
Distance RAF is calculated with accessions in zip code areas that are within what distance from the station *
5 miles
15 miles
25 miles
50 miles
25 MILES
What is the primary source of market research data to identify the recruiting market and determine market potential? *
ASAD
STEAM
OSTEMM
SMART
STEAM
What is the ideal number of Recruiters to be assigned to a Station with a RAF of 4.21? *
2
3
4
5
4
What is the Workforce Market? *
17-21 year old population.
17-34 population not attending school.
22-34 year old population that is not in high school.
All of the Above
17-34 POPULATION NOT ATTENDING SCHOOL
T/F: The model is not flexible, and cannot be adjusted to account for unusual market factors. *
True
False
FALSE
Districts are required to use STEAM to review and analyze the market for each station and division at what minimum frequency? *
Weekly
Monthly
Quarterly
Annually
ANNUALLY
What is the Primary Market? *
17-21 year old population.
17-34 population not attending school.
22-34 year old population that is not in high school.
All of the Above
17-21 YEAR OLD POPULATION
What is the Secondary Market? *
17-21 year old population.
17-34 population not attending school.
22-34 year old population that is not in high school.
None of the Above
22-34 YEAR OLD POPULATION THAT IS NOT IN HIGH SCHOOL
When calculating RAF using the Test Category I-IIIA method, what zipcodes are included in the calculation? *
uses territory from zip codes producing 5 or more test score category I-IIIA
accessions
uses territory from zip codes producing 8 or more test score category I-IIIA accessions
uses territory from zip codes producing 10 or more test score category I-IIIA accessions
uses territory from zip codes producing 12 or more test score category I-IIIA accessions
uses territory from zip codes producing 5 or more test score category I-IIIA accessions
What is an officer marketing report to assist recruiters in the field with identifying Target Market? *
ORAMPS
OSTEMM
STEAM
ASAD
OSTEMM
T/F: The three types of RAF are Traditional, Distance and Test Category I-IIIA? *
True
False
TRUE
Which of the following is NOT a report found in WEBSTEAM *
Goal matrix
Leads zip code
report
Territory Breakdown
Market share
District summary
TERRITORY BREAKDOWN
