w10-11 mktg55 Flashcards
What do you usually do when you meet a new person?
realization
- this is a research process where the researcher will collect all the information
needed in the research. There are many ways to collect data. Some examples are: - surveys
- interview
- observations
- experiments
Data Gathering
There are many ways
to collect data. Some examples are:
- surveys
- interview
- observations
- experiments
is a survey administration software included as part of the free, web-based Google Docs Editors suite offered by Google.
Google Forms
It allows users to create forms, surveys, and quizzes as well as to collaboratively edit and share the forms with other
people.
Google Forms
is also utilized as a tool in collecting primary data most especially during the onslaught of the pandemic to avoid the risks the COVID.
Google Forms
This allow respondents to write a short
answer, i.e, names, email address, home address.
short answer
This allow respondents to write longer answer, i.e, opinions, feedbacks, comments.
paragraph
This allow respondents to choose among
limited options. They are also allowed to only choose 1 among the choices.
multiple choice
This allow respondents to choose 1 or
more answers among the given options.
check boxes
Same as multiple choice, except that the respondents will see the options once they click the field.
drop-down
This collect information on a numerical scale. It must start with either a 0 or a 1, and can go up to 10.
linear scale
Same with linear scale but joined statements together, good for measuring a variable with
different subfactor.
multiple-choice grid
Like multiple-choice grid, but can choose or more answers per row.
tick box grid
This allows the respondents to answer dates and time.
date and time