voting behaviour Flashcards

1
Q

Explain initial class alignment

A

Up until the 1970s,the working classes voted for labour and the middle and upper classes voted for the conservatives.

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2
Q

What were the traditional blue collar industries?

A

Coal, steel and textiles

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3
Q

Why was class voting such a big thing?

A

It was motivated by self interest, with each party representing the interests of different classes.

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4
Q

What is class dealignment?

A

Class began to lose its importance in voting behaviour

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5
Q

What is an example of class dealignment?

A

Thatcher and Blair both being able to secure 3 consecutive terms through appealing to working/middle classs support respectively

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6
Q

What triggered class dealignment?

A

The change in teh economy with the decline of traditional blue collar industries and the blurring of social classes
Parties deliberately appealing to different social classes than their traditional base.

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7
Q

What was partisanship?

A

Following WW2, voters old have strong affiliations with parties, often influenced by family, tradition, class, the workplace and the community.

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8
Q

What is a swing voter?

A

A person who is comfortable footing for more than one party

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9
Q

What is political apathy and an example?

A

Significant sections of the electorate dont care enough about politics to be age in elections, and this can be seen in a decrease in election turnout.

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10
Q

What are the key social factors influence in votes?

A

Age, Region, Education, Ethnicity and gender

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11
Q

Which age group is more likely to vote for conservatives + example

A

Conservatives are more likely to receive votes from the elderly, with over 60% of 60+ year olds voting conservative in 2019

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12
Q

Which age group is more likely to vote labour + example

A

Younger people, with only 22 of 18-29 year olds voting conservative in 2019

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13
Q

How do parties appeal to their age demographics?

A

Through their media campaigns, such as with Labour currently using tik toks and instagram reels to promote their beliefs, or through policies, such as the Conservatives announcing the reintroduction of national service.

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14
Q

what trend is being broken with age?

A

voters traditionally become more conservative as they get older, although this isn’t happening with millennials

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15
Q

What are the labour strongholds?

A

the north and parts for wales and scotland

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16
Q

what are the conservative strong holds?

A

the south east and east midlands

17
Q

what are examples of the loss of region as a important factor?

A

1997 - blair wins many middle class seats from he tories in their strongholds
collapse of the red wall in 2019

18
Q

What is the trend with education?

A

Those with fewer qualifications were more conservative and those with uni education were more labour/lib dem

19
Q

What is the trend in terms of ethnicity?

A

White voters are more likely to vote. for the conservatives, whilst black and minority ethnic voters are more likely to vote labour

20
Q

what % of BME voters voted for labour in 2019?

A

64%

21
Q

what % of BME voters voted for the conservatives in 2019?

A

20%

22
Q

What is rational choice theory?

A

The idea that voters will vote for policy interests that are most beneficial to them.

23
Q

What is economic voting theory?

A

People will vote for a party which will economically benefit them out of self interest

24
Q

What is issue based voting?

A

When one issue outshines the rest and will receive votes even if other policy areas are disagreed on

25
Q

What aer valence factors

A

things that need to be kept in check, such as the economy and the NHS

26
Q

How can leadership influence elections?

A

Parties paint their leaders with good light as people have ben voting more on the basis for who will be in power rather than on their own MPs.

27
Q

How can issues and events influence elections?

A

An incumbent party’s handling of significant events can lead to an alter in their popularity, which influences elections massively. example is the tories and covid.

28
Q

What is the campaign?

A

The 6 weeks before a election where parties publish manifestos, make grassroots efforts to win over voters, spend money on advertising and do TV debates

29
Q

What makes the campaign so important?

A

Many voters only pay attention to politics during this time, so it can have massive influence on election results

30
Q

What is a manifesto?

A

Manifestos are published in the run up to elections, and are where parties. set out all their policies and what they want to do whilst in government

31
Q

Analyse manifestos

A

policies aren’t always carried ou, such as with the abolition of school tuition fees in 2010 wth the lib dem’s.

32
Q

What role does the media play in elections?

A

They influence how a candidate as viewed as that is hte main way people absorb information about politics

33
Q

What forms of media can a candidate present themeselves on?

A

TV debates and interviews

34
Q

What weakens the impact of the media?

A

The echo chambers

35
Q

How do newspapers influence peoples thinking?

A

Every newspaper will side with a party and campaign for it, such as The Daily Mail sharing an attack on Jeremy COrbyn the night before the 2017 election.