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cpar > VISUAL DESIGN > Flashcards

VISUAL DESIGN Flashcards

1
Q

is a composition or layout of lines, shapes and color to form patterns on paper, textile, or any piece for that matter. It can be found in either two dimensional works like painting and drawing or three dimensional works like installation and sculpture. Integration of arts in visual design happens in several hybrid art forms like installation videos and the like.

A

VISUAL DESIGN

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2
Q

This three-dimensional artwork gives the opposite illusion of a flat design. This is also characterized by the illusion of volume and mass, therefore looking like it occupies space. It is commonly used to create skeuomorphic designs, the idea of creating something to resemble a real-life object.

A

3d

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3
Q

Illusion of depth / volume
-
Employs lighting effect
- Employs shades of one color

A

3D

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4
Q

Combines well with:

Abstract, fun and playful, grunge, illustrated, masculine

A

3D

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5
Q

is the style of creating a piece of art that is independent from the way it looks in the real world. Abstract design style is achieved by a combined composition of colors and shapes usually based on the individual interpretation of the designer, the client or both.

A

abstract

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6
Q

Characteristics:

Invites individual interpretation

A

abstract

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7
Q

Combines well with:
3D, clean and minimalist, fun and playful, geometric, organic and natural, professional / corporate

A

abstract

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8
Q

is a style or technique that is characterized by sparseness and simplicity. It is the opposite to lavish and highly-decorative styles and leaving its most basic form to communicate the message.

A

Clean and minimalist

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9
Q

Uses small number of colors
May be achieved by using fluid or straight lines (line art)
-
The opposite of abstract

A

Clean and minimalist

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10
Q

Combines well with:
Abstract, feminine, flat, geometric, professional/ corporate, luxurious

A

Clean and minimalist

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11
Q

is a sub-category of illustration, and is a metaphorical depiction of a visual idea. This is considered as the fictional section of illustration, as it doesn’t necessarily feature likeness to the real object it models after.

A

conceptual art

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12
Q

Characteristics
- May contain some elements of reality
- Features designer’s own interpretation of the object it models after

A

Conceptual art

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13
Q

Combines well with:
All styles

A

Conceptual art

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14
Q

This is basically the opposite of masculine design, feminine style is usually characterized by details that stereotypically attract female attention such as soft color palettes, florals and cursive writing.

A

Feminine

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15
Q

Characteristics
- May employ cursive, fluid fonts
May incorporate pastel colors and/or shades of red (eg. pink, purple,orange)
- May feature a woman’s face, flowers and fashion components (eg. lipstick, shoes)

A

Feminine

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16
Q

Combines well with:

Clean and minimalist, flat, illustrated, luxurious, organic and natural, typographic

A

Feminine

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17
Q

This type of style could be considered as a subcategory of the minimalist look: it employs minimal use of colors and shading for a visually-pleasing aesthetic.

A

FLAT

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18
Q

Characteristics
-Uses small number of colors
-No realistic shadow effect

A

Flat

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19
Q

Combines well with:

Clean and minimalist, feminine, geometric, luxurious, typographic, vintage / retro

A

Flat

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20
Q

This is a design style that inspires fun and usually gives off an informal, rather than rigid, impression. Commonly used to create cartoons, it can be non-realistic or semi realistic artistic style of drawing.

A

Fun and playful

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21
Q

Characteristics
- May feature caricaturized person / animal  Colorful
- May contain elements of fantasy

A

Fun and playful

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22
Q

Combines well with:
3D, abstract, illustrated, organic and natural, typographic, vintage / retro

A

Fun and playful

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23
Q

This style derived from the idea of geometry, this style is characterized by heavy use of straight lines and shapes. The typical geometric design can comprise of rectangles, squares and triangles.

A

Geometric

24
Q

Characteristics
-Incorporates straight lines
-Features symmetry

A

Geometric

25
Q

Combines well with:
Abstract, clean and minimalist, flat, professional / corporate

A

Geometric

26
Q

This is sometimes considered as a subcategory of the vintage style, grunge evokes the darker, gritty and cool style of the 1990s. It is typically characterized by distressed/rough or torn appearance to its designs. Grunge is also commonly associated with punk and gothic styles.

A

Grunge

27
Q

Generally uses dark colors and monochromatic color scheme
- Generally invokes the feeling of darkness and danger

A

Grunge

28
Q

Combines well with:
3D, illustrated, masculine, typographic, vintage / retro

A

Grunge

29
Q

This style is derived from the interpretation or visual explanation of a text, concept or process.

There are plenty of subcategories under illustration, among them conceptual art and photorealism, which are also explained on this page.

A

illustrated

30
Q

Characteristics
- Generally has ‘raw’, hand-drawn look

  • Look dependent on designers’ drawing style
A

illustrated

31
Q

Combines well with:
3D, feminine, fun and playful, grunge, masculine, organic and natural, typographic, vintage / retro

A

illustrated

32
Q

this style evokes the idea of indulging in extra comforts or pleasures additional to the necessary standard of well-being. The use of rich colors such as gold helps achieve this idea of luxury

A

luxurious

33
Q

Often uses the colors black, gold and bronze
Achieves the idea the brand is impactful on its own by employing simple, minimalist designs
-
Uses either old-style fonts or simple and modern fonts

A

luxurious

34
Q

Combines well with:
Clean and minimalist, feminine, flat, masculine, vintage / retro

A

luxurious

35
Q

This style is stereotypically appealing to men. Details in masculine design may include simple lines, monochromatic theme (black and white) and “rugged” texture.

A

masculine

36
Q

Characteristics
- May employ hard-edged, thick-stroke fonts
May incorporate rugged and gritty images
-
May feature blue or darker colors

A

masculine

37
Q

Combines well with:
3D, grunge, illustrated, luxurious, professional / corporate, vintage / retro

A

masculine

38
Q

this style which takes the flowing natural forms of a reality and characterized by continuous lines and dynamic curves. Organic style can also feel rustic by adding weathered and texturized effects.

A

Organic and natural

39
Q

Characteristics
- Generally incorporates natural elements like leaves, flowers and fresh produce
- May be combined with illustrated look for the raw, organic look

A

Organic and natural

40
Q

Combines well with:
Abstract, feminine, fun and playful, illustrated, typographic, vintage / retro

A

Organic and natural

41
Q

is a form of illustration where the designer closely matches it to the original image or photo as much as possible.

A

photorealism

42
Q

Features refined details to emulate the original image as much as possible
-
Usually achieved by, but not limited to, pencil sketches

A

photorealism

43
Q

Combines well with:
3D, feminine, grunge, masculine, organic, vintage

A

photorealism

44
Q

this style is usually characterized by muted colors, and minimal details to represent conservative ideas. This style is typically employed by organizations who want to make formal impressions on their target audience

A

Professional / corporate

45
Q

Employs straight, classic font types
Generally incorporates simple shapes or objects
-
May invoke formal impressions with use of negative space and line art

A

Professional / corporate

46
Q

Combines well with: Abstract, clean and minimalist, geometric, masculine

A

Professional / corporate

47
Q

this style utilizes the modification of fonts. It is the design of the written words to evoke response in its target audience. For logo, fonts need to be uniquely modified.
Characteristics .
- Font style is generally the focus of the design
-Typographic design may incorporate objects, but the text usually conveys the main message

A

typographic

48
Q

Combines well with: Feminine, flat, fun and playful, grunge, illustrated, organic and natural, vintage / retro

A

typographic

49
Q

This (short for “retrospective”) is a style that is derivative of trends from the recent past. Some popular vintage styles include Victoriana (inspired by decorative styles of the Victorian era), steam punk (an ode to the industrial revolution of the late 19th century) and Bauhaus (the minimalist style movement between the 1920s and the 1930s).

A

vintage or retro

50
Q

Characteristics
- May incorporate rustic, nostalgic elements to invoke the past
-
May use illustrated ornate ribbons and wreaths reminiscent of the 19th century
- May incorporate visual clues such as old letterpress, hand-drawn typefaces and elaborate decorative arts

A

vintage or retro

51
Q

Combines well with:
Flat, fun and playful, grunge, illustrated, luxurious, masculine, organic and natural, typographic

A

vintage or retro

52
Q

It is a form of illustration where the designer closely matches it to the original image.

A

photorealism

53
Q

It is typically characterized by distressed/rough or torn appearance to its designs.

A

Grunge

54
Q

It is typically characterized by distressed/rough or torn appearance to its designs.

A

Clean and minimalist

55
Q

A design style evokes the idea of indulging in extra comforts or pleasures additional to the necessary standard of well-being.

A

Luxurious

56
Q

design may include simple lines, monochromatic theme (black and white) and “rugged” texture.

A

Masculine

cpar (4 decks)

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