Variables affecting Conformity Flashcards

link to Asch's study.

1
Q

what factors affect conformity?

A
  • group size
  • unanimity
  • task difficulty
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2
Q

how did group size affect conformity?

A

increased conformity levels
* 3% with 1 confederate giving wrong answer
* 12.5% with 2 confederates
* 32% in critical trials with 3 confederates

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3
Q

how did unanimity affect conformity?

A

decreased conformity levels
* one ally gave the correct answer, conformity went from 32% to 5.5%

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4
Q

how did task difficulty affect conformity?

A

increased conformity levels due to ISI
* no percentage report

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