variables affecting conformity Flashcards
1
Q
What was Asch’s procedure
A
- 50 male undergraduate students from the USA who believed they were taking part in a vision test
- he had one real pp in a room of confederates who agreed their answers in the past
- real pp always second to last + thought everyone else was pp’s
2
Q
Findings of Asch’s study
A
- conformed on 32% of the critical trials
- 74% conformed on at least one of the critical trials
- 26% never conformed
3
Q
Conclusion of Asch’s study
A
- most went along with group to fit in, supports idea of normative social influence
4
Q
A03 of Asch’s study
A
lacks ecological validity - lab experiment
lacks population validity - 123 male pp’s
5
Q
what are the factors affecting conformity
A
- group size
- unanimity
- task difficulty
6
Q
how does group size impact conformity
A
- little conformity when only one or two confederates
- confirmation jumped to about 30% when 3 confederates
- further increases in size of majority didn’t impact conformity
7
Q
how does unanimity affect conformity
A
- when there was another participant or actor who had been instructed to give the right answer, conformity levels dropped and wrong answers was only 5.5%
- breaking group unanimity affects conformity
8
Q
how does task difficulty affect conformity
A
- made the difference between the lines harder to see
- conformity increased
9
Q
who else investigated the effect of task difficulty on conformity
A
Lucas et al
10
Q
findings of lucas er al
A
those with lower self confidence are less likely to conform
