VALENCE IN 2024 - PARTY LEADERS AND UNITY Flashcards

1
Q

in the week before the election ,m what were the yougov approval ratings for sunak and starmer?

A

starmer had - 13 rating
sunak had - 56 rating

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2
Q

what events during the election campaign affected people’s faith in sunak?

A
  • leaving d day celebrations
  • sky tv comment
  • gambling scandal
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3
Q

what areas were starmer consistently seen in polls as having an advantage over sunak?

A
  • seen as more in touch with
  • experienced
  • honest
  • capable
  • decisive
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4
Q

which party was seen as more unified in 2024 election and why?

A

labour was united behind starmer , cons were split over sunak due to his actions that brought down johnson

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