Urban Tourism culturage heritage

Question 1

culturage heritage

Answer 1

The movements of persons essentially for cultural motivations such as study tours, performing arts and cultural tours, travel to festivals and other events, visits to sites and monuments, travel to study nature, folklore or art, and pilgrimages.

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Question 2

Benefits of cultural tourism

Answer 2

—Increases tax revenues
—Creates jobs
—Diversifies the local economy
—Attracts investment
—Revitalize neighborhoods
—Preserves traditions
—Preserves and conserves natural and built heritage
—Educates
—Builds community pride

Question 3

Profile of the cultural heritage tourist

Answer 3

Attractive and easily differentiated market segment:

• Older, better educated more affluent than the traveling public as a whole
• Women important part of this market
• Stays longer and spends more in the destination
• Numbers will continue to grow as baby boomers are recognized as the largest potential market of the segment

Question 4

Meaning of Cultural Tourism: The “New” Tourism Phenomenon”

Answer 4

—1970s recognition as a distinct tourism product
—Initially, a specialized, niche activity
—Growing with shift from mass tourism
—Market fragmentation in the 1990s, recognized as a high-profile, mass-market activity
—35-70% of international travelers
—240+ million annual journeys involved an element of cultural tourism