Unit 6 Flashcards
Strategic learning
Process by which organizations determine long term direction and implement strategies to accomplish long term goals, while taking into account internal and external variables
Steps of strategic planning
organize/select strategic planning team Identify the direction your company wants to pursue Conduct strategic analysis Define major goals Develop action plan Communicate that plan to others
Definition of mission, vision and values
Mission: statement of purpose
Vision: The direction and goals you want to see your company accomplish
Values: The principles that guide your actions (basically why your doing what your doing)
What is SWOT stand for?
What does SWOT assess?
Strengths, weaknesses, opportunities, threats
Assesses: Internal strengths and weaknesses and external opportunities and threats.
What does STEEP stand for?
Social, Technological, Economic, Ecological, Political
What is a market analysis and how is it different from SWOT analysis?
Market studies the dynamics of a market within an industry.
SWOT analysis studies internal strengths, weaknesses, opportunities and threats
What is SMARTER goals?
Specific, Measurable, Acceptable, Realistic, Time based, Extending, Rewarding
Why do we monitor and evaluate the strategic plans we implement?
To determine whether we are fulfilling the strategic plan. This time is important as it can uncover ineffective strategies and outcomes in the plan and can provide direction of where changes should be made.
How to communicate a strategic plan
Use simple and straightforward language that is easy to understand, be prepared, tell the truth, make sure the person understands the message you are sending, be consistent, be brief
4 requirements for effective strategic execution
Realistic expectation of outcomes
Sound judgment of those executing the plan
Implement the monitoring and evaluation plan
Promote high employee performance
Benefits and criticisms of strategic planning
Benefits: Promotes morale, motivation and commitment, enhances processes and financial performance, facilitates better comprehension of goals
CriticismL Regarded too rigidly by organizations, hinders creativity and innovation, fail to influence overall direction of the organization
Why does planning go wrong sometimes?
Numerous factors are needed in order to thrive. Bryson says employees, strategies, motivation, skills and coalition failure could be reasons why planning can go wrong.
Sound judgement
Not all decisions carry the same weight. Prioritizing is necessary and more pertinent tasks should receive higher priority.
Steps of decision-focused strategic planning
Establish timeline that assigns responsibility for carrying out tactics. Identify your resources and establish a budget and describe that to your employees. Always monitor and evaluate your business decisions.
Pros and cons of the various business entities
Sole prop: Easy to form. favorable taxation, full control.
General partnership: easier than a corporation. favorable taxation. Easier to raise capital since you have partner.
LL partnership: Same as partnership except limited partners are not at risk of asset removal if the business goes under.
Corporation: Ownership is equally transferable, Owners are liable,
S corp: Same as corporation except single taxation and less regulatory control