Unit 5: Trade Flashcards

0
Q

Hard sell

A

The proces of trying very hard to persuade somebody to buy something by putting pressure on them

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1
Q

Receipt

A

A piece of paper that shows that goods or services have been paid for

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2
Q

Trolley

A

A small basket on wheels used for carrying goods in supermarkets

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3
Q

Merchandising

A

The activity of selling goods or of trying to sell them by advertising or displaying them

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4
Q

Loyalty card

A

A card given to customers by a shop to encourage them to buy there regularly

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5
Q

Turnover

A

The total value of goods or services sold by a company during a particular period of time

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6
Q

Purchasing power

A

The amount of money that a person or business has available to spend on goods and services

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7
Q

Retail park

A

A group of large shops with a large car park, usually on the edge of a town or city

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8
Q

Aisle

A

A passage between rows of shelves in a supermarket

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9
Q

Overheads

A

The costs of running a business or an organization, such as rent, electricity, wages

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10
Q

Niša

A

Niche

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11
Q

Račun

A

Bill, invoice

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12
Q

Unexpected call

A

Cold call

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13
Q

Blagajna

A

Check out

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14
Q

Tržna pot

A

Distribution channel

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15
Q

Pospešitev prodaje

A

Sales promotion

16
Q

Priročnik

A

Manual

17
Q

Oglaševanje od ust do ust

A

Word of mouth advertising

18
Q

Zadržanje kupcev

A

Customer retention

19
Q

Nagovarjanje k nakupu

A

Sales pitch

20
Q

Dobrine široke potrošnje

A

Fast moving consumer goods

21
Q

Franšizojemalec

A

Franchisee

22
Q

Delniška družba

A

Public limited company

23
Q

Usposablanje

A

Training

24
Q

Trgovec na drobno/detajlist

A

Retailer

25
Q

Tržni delež

A

Market share

26
Q

Prodreti na trg

A

Penetrate into the market

27
Q

Kupna moč

A

Purchasing power

28
Q

Internetni trgovec

A

E-tailer

29
Q

Licenčnina

A

Royalty fee

30
Q

Trgovec na debelo

A

Wholesaler

31
Q

Profitable, moneymaking

A

Lucrative