Unit 5: Perfect Competition, Objectives Of Firms Flashcards
Give assumptions for a perfectly competitive market:
Many small firms- low percentage of market output- no control over ruling price. Many individual buyers- no control over market price- no monopoly power. Perfect freedom of entry and exit from industry- no sunk costs- make normal profits in the long run. Homogeneous products are supplied- firms are price takers. Perfect knowledge- consumers have all available information about prices and products from competing suppliers- can access this at zero cost- few transaction costs involved in searching for price info. No production/consumption externalities from outside the market.
Define homogeneous products:
They are perfect substitutes. Buyers perceive no actual or real differences between the products offered by different firms.
What is the implication for identical products?
Customers won’t pay more for brands
What is the implication for perfect knowledge?
Advertising won’t persuade customers to buy
Dynamic efficiency definition:
The improvement of technical, allocative or X-efficiency over time.
Productive efficiency definition:
When average costs are minimised (when ac=mc).
Give 2 causes of productive inefficiency:
Inappropriate factor mix or failing to gain all the economies of scale
Define technical efficiency:
When maximum output is obtained from available inputs. If all firms in the whole economy are technically efficient then the economy is operating at it’s PPF.
Define X inefficiency:
Organisational slack due to lack of competitive pressures. Cost curve is above minimum possible curve. Occurs a lot in monopolies. Firms with X inefficiency in perfect competition would make sub-normal profits and leave the industry.
How do you label and draw diagram for consumer and producer surplus?
. X axis: Quantity, Y axis: Price.
. Positive g curve getting flatter called ‘supply curve’.
. -ve g curve that gets steeper then gets flatter once at equilibrium called ‘demand curve’.
. Label equilibrium, ‘equilibrium quantity’ on x axis and ‘market price’ on y axis.
. Shade area that has vertices at ‘market price’, y-i of ‘demand curve’ and ‘equilibrium’ and label it ‘Consumer surplus’.
. Shade area that has vertices at ‘market price’, y-i of ‘supply curve’ and ‘equilibrium’ and label it ‘Producer surplus’.
How do you label and draw diagram for perfect competition long run equilibrium?
. 2 diagrams horizontal to and next to each other.
. Left diagram (label it ‘Market demand and supply’): . x axis: ‘Industry output m (Q)’, y axis: ‘Price (P)’.
. -ve g line labeled ‘Market demand’, +ve g line labeled ‘Market supply’.
. Q1 under equilibrium and P1 to left of equilibrium.
. Right diagram (label it ‘Individual firm’s costs and revenues’): . x axis: ‘Firm output (Q)’, y axis: ‘Price (P)’.
. U-shaped AC curve labelled ‘AC’, +ve g curve that is gradually getting steeper labeled ‘MC (supply)’.
. One horizontal line that goes through equilibrium of left diagram and through equilibrium of MC and AC curve of right diagram labeled ‘AR (demand)= MR.
. MC curve must cross LOWEST point of AC curve and this equilibrium is also at equilibrium with horizontal line, ‘Q2’ goes under it.
How do you label and draw diagram for short run supernormal profits perfect competition?
. 2 diagrams horizontal to and next to each other.
. Left diagram (label it ‘Market demand and supply’): . x axis: ‘Industry output m (Q)’, y axis: ‘Price (P)’.
. -ve g line labeled ‘Market demand’, +ve g line labeled ‘Market supply’.
. Q1 under equilibrium and P1 to left of equilibrium.
. Right diagram (label it ‘Individual firm’s costs and revenues’): . x axis: ‘Firm output (Q)’, y axis: ‘Price (P)’.
. U-shaped curve labelled ‘AC’, +ve g curve that is gradually getting steeper labeled ‘MC (supply)’.
. One horizontal line that goes through equilibrium of left diagram and through right diagram. labeled ‘AR (demand)= MR.
. MC curve must cross LOWEST point of AC curve.
. Shaded rectangle on right diagram with vertices at: ‘MC’ and ‘MR’ equilibrium (labeled q2 on x-axis), point on AC curve directly under previous equilibrium, point on y-axis directly left to previous point (labelled AC1), point on y-axis that crosses MR line (labelled P1).
. Majority of AC curve must be under MR line.
How do you label and draw diagram, showing perfect competition shut down and break-even in the short run?
. X-axis: ‘Output (Q)’, Y-axis: ‘Revenue and cost’.
. +ve g curve that is getting steeper labelled ‘MC (supply)’.
. U-shaped curve that is getting steeper towards end labelled ‘ATC’.
. U-shaped curve that is getting steeper towards end labelled ‘AVC’.
. ‘ATC’ is above ‘AVC’ curve.
. Horizontal line labelled ‘AR1 (demand)=MR1’.
. Lowest point of AVC curve in equilibrium to horizontal line and ‘MC (supply)’ curve.
How do you label and draw diagram for long run equilibrium monopolistic competition?
. X axis: ‘Output’, Y axis: ‘Cost and revenue’.
. -ve g line labelled ‘MR’.
. -ve g line labelled ‘AR’ (starts from same point on y-axis as ‘MR’ but ‘MR’ is steeper).
. U shaped ‘AC’ curve.
. Tick ✔️ shaped ‘MC’ curve.
. Equilibrium where ‘AR’ and -ve g part of ‘AC’ curve meet with q1 and p1 under and to left of it, MC and MR equilibrium is directly under previous equilibrium (q1 represents 2 equilibriums).
. MC curve at equilibrium with lowest point of AC curve.
Formula for consumer surplus:
Consumer surplus= Price willing to pay- actual price.
Producer surplus formula:
Producer surplus = Actual price- Price willing to supply for
How do you label and draw an oligopoly kinked demand curve diagram?
. Y-axis: ‘Output (Q)’, X-axis: ‘Price (P)’.
. -ve g ‘AR’ line that gets steeper gradient at one particular point (label this point ‘Q1’ and ‘P1’).
. -ve g ‘MR’ line that goes vertical in line with Q1 line when it meets it, then eventually gets -ve g but steeper then in first place down to x-axis (must be steeper than ‘AR’ line in 1st and 3rd part), it also starts from same point on y-axis as ‘AR’ line.
. +ve g ‘MC1’ curve that crosses the bottom of the ‘MR’ part of Q1 line.
. +ve g ‘MC2’ curve that crosses the top of the ‘MR’ part of Q1 line.
. +ve g ‘MC3 curve that goes through point where ‘AR’ line changes g.
. Equilibrium of ‘MC3’ and ‘MR’ line labelled ‘Q2’, but Q2 line goes above equilibrium until it touches ‘AR’ line, this equilibrium is labelled ‘P2’