Unit 4 Flashcards
1
Q
What are the three requirements for polls?
A
- Random
- Representative
- Large enough size
2
Q
Error vs Bias
A
Error means the random chance that your sample is non-representative. Error is through random chance.
Bias has to do with how the poll is run.
3
Q
What are some sources of Bias?
A
Question Bias:
Varying levels of specificity: People are more likely to agree to the specific option
Agree-Disagree poll: People are more likely to agree
4
Q
Tracking Polls vs Exit Poll
A
Tracking Poll: follows up on a community’s opinion over time
Exit Poll: happen once, at a single point in time
5
Q
Is it better to do the same poll of a smaller size multiple times or one large poll?
A
1500 is better than 500x3
6
Q
A