UNIT 3 Flashcards
Public Opinion
The aggregate of individual attitudes or beliefs shared by some portion of the adult population.
Consensus
General agreement among the citizenry on an issue.
Divisive Opinion
Public opinion that is polarized between two quite different positions.
Nonopinion
The lack of an opinion on an issue or policy among the majority
Political Socialization
The process bu which people acquire political beliefs and attitudes.
Peer Group
A group consisting of members sharing common social characteristics. These groups play an important role in the socialization process, helping to shape attitudes and beliefs.
Opinion Leader
One who is able to influence the opinions of others because of position, expertise, or personality.
Media
Channels of mass communication.
Agenda Setting
Determining which public policy questions will be debated or considered.
Life Cycle Effect
People change as they grow older because of age-specific experiences and thus people are likely to hold age-specific attitudes.
Generational Effect
A long-lasting effect of the events of a particular time on the political opinions of those who came of political age at that time.
Watergate Break-In
The 1972 illegal entry into the Democratic National Committee offices by participants in President Richard Nixon’s reelection campaign.
Socioeconomic Status
The value assigned to a person due to occupation or income. An upper-class person, for example, has high socioeconomic status.
Gender Gap
The difference between the percentage of women who vote for a particular candidate and the percentage of men who vote for the candidate.
Opinion Poll
A method of systematically questioning a small, selected sample of respondents who are deemed representative of the total population.
Straw Polls
A nonbinding vote, often used to gauge the opinion or will of a group prior to taking a formal, binding vote.
Sampling Error
The difference between a sample’s results and the true result if the entire population had been interviewed.
Political Trust
The degree to which individuals express trust in the government and political institutions, usually measured through a specific series of survey questions.
The transfer of political attitudes and beliefs
is more likely to occur from parents to children.
Opinion split along group lines is known as
an opinion gap
Most voters who identify themselves as independent nonetheless acknowledge that they lean toward one party or another.
True
Today, the following regions are more supportive of the Republicans than the Democrats
the South, the Great Plains, and the Rocky Mountain states.
The most important principle in sampling is
the random selection of respondents.
People in large cities tend to be liberal and Democratic while people in smaller communities tend to be conservative and Republican
True