unit 3 Flashcards
the influence resulting from a person’s desire to gain approval or avoid disapproval
normative social influence
improved performance on simple or well learned tasks in the presence of others
social facilitation
type of persuasion that occurs when interested people focus on the arguments and respond with favorable thoughts
central route persuasion
theory that we act to reduce the discomfort we feel when two of our own thoughts are inconsistent
cognitive dissonance theory
the enhancement of a group’s prevailing inclinations through discussion within the group
group polarization
adjusting our behavior or thinking ot coincide with the group standard
conforming
type of persuasion that occurs when people are influenced by incidental cues, such as a speaker’s attractiveness
peripheral route persuasion
understood rule of accepted and expected behavior
norm
the tendency for people in a group to exert less effort when pooling their efforts toward attaining a common goal
social loafing
theory that we explain someone’s behavior by crediting either the situation or the person’s disposition
attribution theory
an unjustifiable and usually negative attitude toward a group and its members
prejudice
the scientific study of how we think about, influence, and relate to one another
social psychology
the influence resulting from one’s willingness to accept others’ opinions about reality
informational social influence
theory that prejudice offers an outlet for anger by providing someone to blame
scapegoat theory
the mode of thinking when the desire for harmony in a decision making group overrides a realistic appraisal of alternatives
groupthink