Unit 2 Risk or certainty Flashcards
What is the definition of changing demand
The process of demand of a product or service fluctuating and a business having to adapt their plans accordingly to deal with the change.
What does increased demand mean for businesses
It means that more customers are buying so they are happy so will have a larger revenue and profit. Customers will treat themselves so budget shops may see customers go elsewhere.
What does decreased demand mean for businesses
It means customers will be spending less meaning less revenue and profit as they will cut back on spending.
What is inflation and why does it happen
It is when the average cost of living increases yearly.
It happens because the cost of resources increase due to scarcity (cost push) as we have limited resources.
Also because the demand for resources increases which leads to scarcity which drives inflation (demand pull)
How is inflation measured
By using the CPI (consumer price index) which is where economists buy an average basket of of goods that the TYPICAL household buys for a year and measure the increase as a percentage.
How is inflation takcled
- Reduce Demand
By raising interest and tax rates, it discourages borrowing, spending and reduces disposable income. - Reduce cost push
Limiting wages, forcing electricity and gas companies to freeze prices and increasing the value of £ to make importing cheaper.
What is the definition of Unemployment
The number of people out of work at actively seeking jobs by claiming Job Seekers Allowance.
How is the number of unemployed calculated
By totaling up all of the people who are claiming JSA but doesn’t include health or disability benefits.
Why are unemployment levels high when the economy is low
There’s less of a demand for a good or service so business will be less productive so will not require as many workers to create stock.
What are the costs of Unemployment to the individual
Reduction of Income
Loss of skills
Low self esteem
What are the costs of unemployment to the economy
Increasing costs to the government
Opportunity costs of JSA
Increase in crime
What is the definition of economic shock
An unexpected event that affects an economy in terms of the availability and price of resources or products
What happens when the interest rates are high
More people will save than spend as they will have to pay more on credit cards and mortgages. Businesses with loans will have to pay more money.
What happens when interest rates are low
People will be spending as they do not get much interest on money. Furthermore they will not have to pay as much for credit cards and mortgages. Businesses with loans will not have to pay as much money.
What is an exchange rate
The price or value of one currency when compared with another currency.