Unit 2: core studies, areas, perspective's, and debates Flashcards
what a the 5 areas ?
social area
development area
cognitive area
biological area
individual difference’s area
what is the principle of the social area ?
The main influence on our behaviour is other people
what are some concepts from the social area ?
Conformity, diffusion of responsibility, the bystander effect, responses to authority, responses to people in need, simpatia culture, whistle-blowing, the arousal-cost reward model.
what are 3 applications of the area ?
- Using CCTV to deter crime
- Managers/teachers to wear formal clothing
- Companies to have an app or website to allow employees to blow the whistle
what are the 4 studies from the social area ?
milgram
bocchiaro
piliavin
levine
how does Milgrams study link to the area, and why ?
MILGRAM
Shows that other people (authority figures) have a large influence on behaviour (majority went to 450V when instructed by the experimenter).
how does Piliavins study link to the area, and why ?
PILIAVIN
Level of help depends on the appearance of the victim - whether they appeared to be ill or drunk. Also investigated diffusion of responsibility (whether having more people present influences helping).
how does bocchiaros study link to the social area ?
BOCCHIARO
Showed that people still obey authority figures even when it would be easier to disobey/blow the whistle (most recommended the unethical research and did not report it).
how does Levines study link to the social area ?
LEVINE
Suggests that culture affects level of help given (countries with higher PPP were less helpful; simpatia cultures were more helpful).
what are the strengths of the social area ?
+ Can help us understand the causes of historical events
+ Has practical applications (e.g. for managers wanting compliance from employees)
+ Research is often high in ecological validity when field experiments are used
what are the weaknesses of the social area ?
- Research can lack controls on extraneous variables
- Research can be ethnocentric (i.e. only reflect social behaviour in one culture)
- Research can get out of date (e.g. as social behaviour changes)