Types Of Growth Flashcards

1
Q

What is horizontal integration?

A

Buying a similar type of firm

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2
Q

What is vertical integration?

A

Buying a supplier or outlet

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3
Q

What is lateral integration?

A

Buying a related business at the same stage of production

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4
Q

Why do some firms want to grow?

A

Lower costs, securing supplies and outlets, to beat competitors and to produce a wider range of products

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5
Q

What is internal expansion?

A

A business opens more outlets, employs more staff, sells more products etc

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6
Q

What is external expansion?

A

Merger, takeover

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7
Q

What is managerial economies?

A

Larger the company the cheaper it is to employ specialist staff

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8
Q

What is risk bearing economies?

A

Larger the company the easier to sell a range of products in different markets

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9
Q

What are financial economies?

A

Larger the company the easier it is to borrow money

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10
Q

What is purchasing economies?

A

Larger the company the easier it is to buy in bulk, resulting in a discount

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