Types of conformity

Question 1

conformity

Answer 1

a form of social influence where a person changes their behaviour, attitudes or beliefs
= in line with the MAJORITY
= occurs because of (real or imaginary) pressure from majority

Question 2

compliance

Answer 2

when individuals adjust the behaviour, attitudes or beliefs they show in PUBLIC, so that they’re in line with the majority

= no change to private behaviour, attitudes or beliefs
= conformity is SUPERFICIAL + TEMPORARY

Question 3

internalisation

Answer 3

individuals adjust their behaviour, attitudes or beliefs, PUBLICALLY + PRIVATELY ,so that they are in line with the majority

= examines own behaviour + decides majority is correct
= more PERMANENT

Question 4

identification

Answer 4

when an individual accepts social influence because they want to be associated with a role model or a social group

= by adapting the role model/ group’s behaviour, attitudes or beliefs, they feel connected to the role model/ group’s behaviour