Types & explanations for conformity Flashcards
What are the three types of conformity?
Internalisation, identification, compliance
What is internalisation in terms of conformity?
A deep type of conformity, involves permanent change of private views, even in the absence of the group
What is identification in terms of conformity?
A moderate type of conformity, temporary change of private and public beliefs but only in presence of the group
What is compliance in terms of conformity?
A weak type of conformity, publicly going along with the group, whilst privately disagreeing
What is normative social influence?
Conformity due to the desire to be liked, involves compliance, emotional process
What is a strength of Normative Social Influence?
P: Supporting evidence
E: Confederates gave the wrong answers to an easy task (comparing the standard line to 3 other lines). Ppts conformed to the wrong answer 33% of the time.
E: When interviewed, ppts said that they felt self-conscious of going against the group and were afraid of disproval
L: Supports NSI as they conformed because they wanted to fit in with the group.
What is informational social influence?
Conformity due to the desire to be right, involves internalisation, cognitive process
What is a strength of Informational Social Influence?
P: Supporting evidence
E/E: Lucas- ppts given maths problems that were either easy or difficult. Found that conformity levels to incorrect answers were higher when questions were harder
L: Supports ISI as ppts conformed when they were unsure of the answer and thought that the group was right.
