True or False #2 Flashcards
A company’s competitive strategy defines the set of customer needs that it seeks to satisfy through its products and services.
True
The value chain emphasizes the close relationship between all the functional strategies within a company.
True
A company’s product development strategy defines the set of customer needs that it seeks to satisfy through its products and services.
False
A company’s product development strategy specifies the portfolio of new products that it will try to develop.
True
A company’s supply chain strategy determines the nature of procurement and transportation of materials as well as the manufacture and distribution of the product.
True
The degree of supply chain responsiveness should be consistent with the implied uncertainty.
True
The degree of supply chain responsiveness does not need to be consistent with the implied uncertainty.
False
To achieve complete strategic fit, a firm must ensure that all functions in the value chain have consistent strategies that support the competitive strategy.
True
To achieve complete strategic fit, a firm must ensure that all functions in the value chain have diverse strategies that support functional goals.
False
Because demand and supply characteristics change, the supply chain strategy must change over the product life cycle if a company is to continue achieving strategic fit.
True
To retain strategic fit, supply chain strategy must be adjusted over the life cycle of a product and as the competitive landscape changes.
True
The intercompany scope of strategic fit is no longer relevant today because the competitive playing field has shifted from company versus company to supply chain versus supply chain.
False
A company will fail if there is a lack of strategic fit or because its overall supply chain design, processes, and resources do not provide the capabilities to support the maximum strategic fit.
False
The following situation would likely work well. A situation in which marketing is publicizing a company’s ability to provide a large variety of products very quickly; simultaneously, distribution is targeting the lowest cost means of transportation.
False
Supply chain strategy specifies what the operations, distribution, and service functions, whether performed in-house or outsourced, should do particularly well.
True
