Toyota case study Flashcards
1
Q
How much flat land was there to build the factory on?
A
100 hectares.
2
Q
Why did they choose the UK over other countries in Europe?
A
- A large market for cars
- Productive workers who would often accept low wages
- Skilled workers
- Good infrastructure (air, rail, road etc)
3
Q
Why did they choose Burnaston?
A
- Plenty of room for further expansion.
- Rolls Royce just closed a factory - lots of skilled workers out of work
- Derbyshire County Council agreed to give them 20 million quid if they came.
- Close to excellent road links - A38 next to the factory, link to M1 to North East, WM -> SW
4
Q
When did it open?
A
1990
5
Q
How much have Toyota invested in the factory?
A
1 billion quid.
6
Q
How many cars does it produce per year?
A
200,000
7
Q
How many new, skilled, well paid jobs were produced?
A
4,000
8
Q
How many people were employed in the construction of the factory?
A
3,000
9
Q
What percentage of car components used to make the cars have to have came from the UK?
A
80%; this provides local component makers with plenty of business.
10
Q
What is a ‘multiplier effect’?
A
Everything else in the area benefits from people earning more money.
