Topic 5 - Internal analysis Flashcards
1
Q
What are resources ?
A
“Anything that can be thought of as a strength or weakness or a firm” (Wernerfelt, 1984)
2
Q
What is bench-marketing and what is it used for?
A
- Comparing the performance of a business with others.
- Goal is to generate specific ideas for improvement
3
Q
How to perform internal analysis?
A
- Determine resources
- Strengths and weaknesses
- Assess against external environment
4
Q
What Do dynamic capabilities allow a firm to do?
A
- Allows a Firm To interrogate and build internal and external competences
