Topic 4 Flashcards
what is a market
a group of buyers and sellers
buyers determine the demand and sellers determine the supply
relative price
ratio of price to the price of its next best alternative
What is a competitive market
A single market with multiple sellers, no single seller can influence the price
Quantity demanded
Amount of a good or service a consumer is willing and able to purchase at any given price
What is the law of demand
The quantity demanded of good or service will decrease when the price increases
What is the demand schedule
A table that shows the relationship the price and quantity demanded
What is market demand
The sum of all individual demands for a good or service
What is the substitution effect
When the price of a good or service rises, consumers look for alternative options
Increase in demand
change in the demand
price stays the same
demand curve shifts to the right
opposite is true for a decrease in demand (left shift)
Income effect
When the price of a good rises relative to income consumers may not be able to pruchase the same quantities as before
What factors influence demand
Income
taste preferences
prices
demographics
expectations
future prices
future income
future availibility
factors that influence demand INCOME
normal good : an increase in income leads to an income in demand
Inferior good: increase in income leads to a decrease in demand
factors that influence demand PRICES
Substitutes : increase in price in one good increases the demand for alternative good
Complements : Increase in price of one good decreases the demand for another good
factors that influence demand TASTE
consumers tastes change, may buy more or less of the product
factors that influence demand DEMOGRAPHICS
larger the population, increases demand for all products
with respect to factors like age, race, gender
factors that influence demand EXPECTATIONS
future prices : an expected increase in the price tomorrow increases the demand today
Future income : an expected increase in income will increase demand
Product availibility: if consumers expect a shortage, demand increases today
NOTE opposites are true for each example